DEmark Award: Celebrating Outstanding Product Design in Thailand

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Thailand is a treasure trove of culture, history, and culinary delights. However, what many people don’t realize is that this enchanting country is also home to some of the world’s most superbly designed products. If you’re a connoisseur of excellent design, then the Design Excellence Award (DEmark) should be on your radar.


DEmark Logo

DEmark Logo

This prestigious award, presented annually by the Thai government under the patronage of the Prime Minister, recognizes outstanding product designs and grants the winning products the DEmark logo. This accolade helps promote Thai products with exceptional design on the global stage.


Supported by the Japan External Trade Organization (JETRO) and the Japan Institute of Design Promotion (JDP), the DEmark Award is highly esteemed worldwide. Judges from Japan and other countries assess the entries in the contest, which encompasses seven categories that span a diverse range of products such as fashion, jewelry, home appliances, office equipment, digital appliances, packaging design, and graphic design, to name a few.


The Design Excellence Award of 2023 is already in motion, and the Department of International Trade Promotion is organizing it. The contest features seven categories, one of which is new and focuses on digital systems, digital services, digital platforms, online interfaces, websites, and apps for smartphones and tablets. The addition of this category highlights the growing trend of digital transformation. Winning the DEmark Award comes with considerable privileges, such as the right to use the DEmark logo for promotions free of charge and entry into the second round of the G Mark Award contest in Japan. DEmark Award winners are also showcased at international design forums, including the Milan Design Week in Italy, the Maison & Objet Paris in Paris, and the Creative Expo in Taiwan.

Check these web pages to see the lists of Design Excellence Award winners in 2021 and 2022.

If you’re eager to participate in the DEmark Award 2023 contest, you can register for free on the DEmark Award website until May 3. The contest is an excellent opportunity to showcase exceptional product design and gain recognition domestically and internationally. With seven categories to choose from, including a new one that focuses on digital design, there’s an array of products that can be submitted.


So, where can you get your hands on Thai products with the coveted DEmark logo? The Thai Trade Center in Budapest, Hungary, is an excellent starting point. This government agency promotes Thai products and services and provides information on business opportunities in Thailand to companies in Central Europe and the Western Balkans, including Bosnia and Herzegovina, Bulgaria, Croatia, Hungary, Montenegro, Romania, and Serbia.


The Thai Trade Center in Budapest has an extensive network of contacts with Thai manufacturers, exporters, and service providers, and can help businesses source Thai products and services that meet their specific needs. Additionally, the center offers online services to aid companies in finding Thai suppliers and products. It regularly arranges online business matching events and other promotional activities to connect international buyers with top Thai exporters. The Thai Trade Center also provides support for potential buyers to attend the largest trade fairs in Thailand, namely STYLE Bangkok, Thailand International Auto Parts & Accessories (TAPA), THAIFEX – Anuga Asia, Thailand International Logistics Fair (TILOG LOGISTIX), and Bangkok Gems & Jewelry Fair.


In conclusion, the DEmark Award is an excellent opportunity to recognize outstanding product design and gain recognition both domestically and internationally. Winning the award comes with valuable privileges, such as the right to use the DEmark logo for promotions free of charge and opportunities to participate in other international design contests. If you’re interested in participating in the DEmark Award 2023, register at And if you’re looking to import high-quality design products from Thailand, the Thai Trade Center in Budapest is ready to assist you.



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